About the Program
This program aims to provide students with skills and knowledge related to the marketing process such as the preparation of marketing plans, strategies and policies, import and export research, as well as sales, advertising and distribution skills. Additionally, auxiliary skills are taught in the areas of: printing in Arabic and English, correspondence in Arabic and English, writing, accounting and bookkeeping, and various computer programs that support administrative work. Students are exposed to many e-marketing skills through digital platforms, social media and search engines.
Credit hours required for obtaining the degree
Entrance and Continuation Requirements
- Entrance Requirements: Successful completion of the high school general exam “INJAZ” or equivalent in all branches.
- Continuation Requirements: Students must maintain a cumulative average of 55% to continue their specialization and a minimum of 60% for graduation.